Vertical farming company Plenty files for bankruptcy after raising nearly $1B

Tech Crunch - Mar 24th, 2025
Open on Tech Crunch

Vertical farming company Plenty has filed for bankruptcy, as announced in a recent press release. The South San Francisco-based firm has secured $20.7 million in debtor-in-possession financing to support its proposed restructuring plan. Despite the financial difficulties, Plenty intends to keep operations running at its strawberry farm in Virginia and its R&D center in Wyoming. Since its founding in 2014, Plenty has raised nearly $1 billion from high-profile investors, including SoftBank Investment Advisers, Walmart, and Jeff Bezos. The company was last valued at $1.9 billion following a $400 million Series E funding round in January 2022.

The bankruptcy of Plenty highlights the broader challenges facing the vertical farming industry, which has seen several high-profile firms struggle financially. Notably, agtech unicorn Bowery Farming shut down in 2024, and both AeroFarms and AppHarvest filed for bankruptcy in 2023 despite significant prior fundraising. These events underscore the financial volatility within the sector, as companies grapple with the complexities of scaling up technologically advanced farming operations. The implications are significant for investors and stakeholders, signaling a need for caution and strategic reconsideration in the agtech investment landscape.

Story submitted by Fairstory

RATING

6.8
Fair Story
Consider it well-founded

The news story provides a largely accurate and clear account of Plenty's bankruptcy filing, supported by the company's press release and other sources. It effectively highlights the financial challenges facing the vertical farming industry, although it could benefit from more diverse perspectives and deeper analysis of the implications. The article is timely and relevant, engaging readers interested in business and technology. However, its impact could be enhanced by exploring broader societal and environmental implications. Overall, the story is well-written and informative, but there is room for improvement in source quality, transparency, and engagement.

RATING DETAILS

8
Accuracy

The news story accurately reports that Plenty has filed for bankruptcy, a fact confirmed by multiple sources. The claim about securing $20.7 million in debtor-in-possession financing is also supported by the company's announcements and legal documents. The details about Plenty's operational continuity, funding history, and industry challenges are consistent with other reports. However, the story could improve by providing more specific details on the timeline of the bankruptcy process and the conditions of the financing. Overall, the story is largely accurate, but some areas could benefit from additional verification and detail.

7
Balance

The story presents a balanced view of Plenty's situation by discussing both the company's financial struggles and its plans to continue operations. However, it could include more perspectives, such as expert opinions on the vertical farming industry's challenges or statements from the investors mentioned. The inclusion of industry comparisons provides some context, but more depth on the broader implications for the sector would improve the balance.

8
Clarity

The article is clearly written, with a logical flow and straightforward language that makes the information accessible. The structure is effective in presenting the main points, such as the bankruptcy filing, financing details, and industry context. However, the story could benefit from more detailed explanations of complex terms like 'debtor-in-possession financing' for readers unfamiliar with financial jargon.

6
Source quality

The story cites a press release from Plenty, which is a primary source, but it lacks additional sources that could provide independent verification or analysis. The mention of investor names and funding rounds suggests reliance on financial databases like PitchBook, but these are not explicitly cited. Including more diverse sources, such as industry analysts or financial experts, would enhance the credibility and reliability of the information presented.

5
Transparency

The story provides a basic level of transparency by citing a press release from Plenty. However, it does not disclose the methodology behind the claims or provide insights into potential conflicts of interest, such as the relationships between the investors and the company. Greater transparency about the sources of information and any potential biases would improve the article's trustworthiness.

Sources

  1. https://20fix.com
  2. https://usaherald.com/plenty-unlimited-files-for-bankruptcy/
  3. https://www.abfjournal.com/plenty-secures-20-7mm-dip-financing-amid-chapter-11-filing/
  4. https://www.verticalfarmdaily.com/article/9716674/us-plenty-enters-into-chapter-11-bankruptcy/
  5. https://www.bizjournals.com/richmond/inno/stories/news/2025/03/24/plenty-bankruptcy-chapter-11-vertical-farming.html