The 560-pound Twitter logo has sold for $34,000

Engadget - Mar 21st, 2025

The iconic 12-foot tall bird logo, once a symbol of Twitter's San Francisco headquarters, has been auctioned off for $34,375. This comes after the logo's removal following Elon Musk's rebranding of Twitter to 'X.' The buyer's identity remains undisclosed, but they assume the responsibility for transporting the hefty 560-pound sign. The sale is part of a broader trend of auctioning off Twitter's assets, which began after Musk's acquisition of the company.

The auction highlights the enduring symbolic value of the Twitter logo, affectionately known as 'Larry,' among former employees and collectors. The sale of the logo reflects the significant transformations Twitter has undergone under Musk's leadership, marking an end of an era for the social media giant. This event underscores the cultural and historical significance of Twitter's assets, as well as the broader impacts of corporate rebranding efforts on iconic brand imagery.

Social Media Elon Musk San Francisco Auction Twitter Larry The Bird

Story submitted by Fairstory

RATING

6.8

Fair Story

Consider it well-founded

The article provides an accurate and timely account of the auction of a Twitter bird logo, with clear and engaging language that makes it accessible to readers. It effectively ties the event to the broader narrative of Twitter's rebranding under Elon Musk. However, it relies heavily on a single source and lacks transparency in some areas, such as the buyer's identity and future plans for the logo. While it presents a balanced and factual report, it could benefit from additional perspectives and context to enhance its depth and public interest. Overall, the article is a solid piece of reporting on a culturally significant event, though its impact and controversy potential are limited.

Accuracy

The story accurately reports the auction of a Twitter bird logo, including the sale price of $34,375, which aligns with the information provided by RR Auction. The dimensions and weight of the sign are correctly stated as 145 inches by 105 inches and 560 pounds, respectively. However, the article does not provide specific details about the shipping costs, which are mentioned as significant but not quantified. Additionally, the identity of the buyer and the future location of the sign are not disclosed, which are areas that could benefit from further verification.

Balance

The article presents a straightforward account of the auction without showing bias towards any party involved. It focuses on the factual aspects of the auction and the logo's history. However, it lacks perspectives from potential buyers or Twitter's current management, which could provide a more rounded view of the logo's significance and the auction's impact.

Clarity

The article is well-structured and uses clear language, making it easy for readers to understand the key points. The narrative flows logically from the auction details to the historical context of the logo. However, the lack of detailed information on certain aspects, such as the buyer's identity and future plans for the logo, leaves some questions unanswered.

Source quality

The article cites RR Auction as a source for the auction details, which is a credible and relevant source for this information. However, it does not reference any additional sources that could provide broader context or verification, such as statements from Twitter or the auction's participants. The reliance on a single source limits the depth and reliability of the information presented.

Transparency

The article provides clear information about the auction and the logo but lacks transparency regarding the methodology of how the information was gathered. There is no disclosure of potential conflicts of interest, and the basis for certain claims, such as the significance of the logo, is not fully explained. More context about the auction's background could enhance transparency.