A New Study Shows How Crucial User Experience Is To Creating Better Health Outcomes

Forbes - Apr 23rd, 2025
Open on Forbes

A new white paper from CVS Health reveals the crucial role that user experience plays in enhancing health outcomes and cutting healthcare costs. The study highlights the importance of medication adherence, measured by the portion of days covered (PDC), and shows that a PDC closer to 100% significantly reduces overall healthcare expenses. The findings suggest that improved consumer experiences in medication acquisition can lead to substantial savings, particularly for patients with conditions like diabetes and hypertension.

The report underscores the necessity for healthcare organizations to invest in digital innovations and data integration to enhance patient experiences. With consumers increasingly using technology in daily interactions, healthcare providers are urged to improve their digital presence and leverage democratized data to better understand patient preferences. This shift towards consumer-centric healthcare is fostering a competitive market, where organizations must prioritize user experience to maintain their relevance and thrive amidst evolving consumer expectations.

Story submitted by Fairstory

RATING

7.6
Fair Story
Consider it well-founded

The article effectively communicates the findings of CVS Health's study on the impact of user experience on health outcomes. It is accurate in its representation of the study's claims and provides clear, accessible information to the reader. However, the article could benefit from a more balanced perspective by incorporating views from independent experts or contrasting studies. While it relies heavily on a single source, the credibility of CVS Health lends authority to the claims. Greater transparency in methodology and potential conflicts of interest would enhance the article's reliability. Overall, the article is timely and of public interest, with the potential to engage readers and influence discussions on healthcare improvements.

RATING DETAILS

8
Accuracy

The news story presents factual claims that align well with the findings from CVS Health's research. Key claims, such as the link between user experience and health outcomes, the use of the Portion of Days Covered (PDC) as a metric, and the quantified cost savings associated with higher adherence, are supported by CVS Health's white paper and related sources. The story accurately describes the relationship between consumer satisfaction and medication adherence, and it provides specific figures, such as patients with PDC over 95% spending $1893 less on healthcare costs. However, some areas, like the specific causes of PDC drops and the mention of a 2024 McKinsey study, are not directly verified in the sources, indicating minor areas for clarification.

7
Balance

The article primarily focuses on the positive implications of improved user experience in healthcare, as presented by CVS Health. It emphasizes the benefits of better consumer experiences and technological innovations in healthcare. However, it lacks a diverse range of perspectives, particularly those that might critique or question the findings or methodologies of the CVS Health study. The article could be more balanced by including viewpoints from independent experts or contrasting studies that provide a broader context to the claims made.

9
Clarity

The article is well-structured and uses clear, accessible language to convey its main points. It logically presents the relationship between user experience and health outcomes, using concrete examples and figures to support its claims. The tone is neutral and informative, making the information easy to comprehend for a general audience. However, some technical terms, like PDC, could be further explained for readers unfamiliar with healthcare metrics.

8
Source quality

The primary source for the article is a white paper from CVS Health, a reputable entity in the healthcare sector. This lends credibility to the claims made within the article. However, the reliance on a single source, particularly one with potential vested interests, could affect the impartiality of the reporting. Additional sources such as independent studies or expert opinions would enhance the reliability and depth of the article's claims.

6
Transparency

The article provides a clear explanation of the key findings from the CVS Health study, including metrics like the PDC and the associated cost savings. However, it lacks detailed information about the methodology of the study or potential conflicts of interest, such as CVS Health's stake in promoting positive consumer experiences. Greater transparency regarding the research methods and any potential biases would improve the article's credibility.

Sources

  1. https://www.fiercehealthcare.com/retail/cvs-health-study-examines-intersection-between-cx-and-clinical-outcomes
  2. https://www.cvshealth.com/news/company-news/why-consumer-experience-is-clinically-important-in-health-care.html
  3. https://www.cvshealth.com/content/dam/enterprise/cvs-enterprise/pdfs/cvs-health-care-insights-study-2022-report-executive-summary.pdf
  4. https://www.cvshealth.com/news/innovation/consumers-want-a-more-connected-personal-health-care-experience.html
  5. https://www.cvshealth.com/content/dam/enterprise/cvs-enterprise/pdfs/2025/The-critical-role-of-consumer-experience-January-2025.pdf